IECSC New York 2025

Creating a healthy work culture – for yourself and your staff – is increasingly important in today’s fast-paced environment.
Join Suzanne Holbrook, Senior Director for Spa, Retail and Wellness for Marriott International, to unlock your potential as a bold and effective leader.

This class, designed for wellness leaders, will cover the following topics:

• The importance of brave leadership and its impact on your professional growth
• How to act decisively and lead with courage, even in uncertain situations
• Practical tips for managing up and improving your relationship with your boss
• Fostering better communication to align goals enhance all interactions

Leadership isn’t just about managing others—it’s about taking bold action in the face of uncertainty, making decisions based on integrity rather than peer pressure, and embracing the risk of falling short in pursuit of what’s right. In this session, you’ll explore why bravery is a crucial element of strong leadership and how you can apply it in your own career.

This class equips estheticians and wellness professionals with essential skills to provide effective homecare recommendations, focusing on building trust and improving communication with clients.

Attendees will learn about:

• Homecare recommendations: The professional's responsibility
• Rebuilding trust and effective communication
• Cultural Intelligence: the bridge-building communication thread
• Client scenarios: what to say… and what NOT to say
• The (CQ) Retail Journey
  • Setting the Stage through CQ Consultation
  • The Experience
  • The Close (Step By Step How To's)
  • The Follow Up

Participants will explore strategies for understanding and acknowledging client narratives, enabling them to navigate sensitive conversations with empathy and respect.

Through real-world client scenarios, learners will practice identifying appropriate language and behaviors, ensuring effective, respectful, and trust-building communication throughout the retail journey.

Get the most from your show experience by taking a conference class and expanding your professional knowledge. Add this class to your cart during registration. REGISTER TODAY!